The Honest Company x MLB
Project
The Honest Company collaborated with Major League Baseball to welcome baseball's youngest fans and help parents show their team spirit. As part of the campaign, we created baseball player personas for each team and did a studio shoot with Honest babies to bring it to life. Since shooting with babies is never easy, the set was designed around being able to prioritize cute faces and add the diaper prints on in post. As a surprise and delight for parents who purchased from the collection, we added baby baseball cards to each box, so they could continue the fun bonding moments at home.
services
Art Direction
Web Design
Print Design
Social Content
